10.15.2020 |凯伦·海沃德(Karen Hayward)
中型市场公司有雄心勃勃的成长,他们需要正确的营销策略来指导整个企业达到新的高度。 在这里阅读文章。
10.5.2020 | Atul Minocha
大流行首次爆发时,工业制造业每天都在变化。现在,在恢复阶段的开始,整个行业都在适应。 在这里阅读文章。
10.5.2020 |保罗·斯派洛(Paul Sparrow)
经济状况并未定义任何公司的成长阶段。以下是首席财务官如何评估其公司所在的位置以及如何在不确定性中成长。 在这里阅读文章。
10.5.2020 |首席局外人
首席局外人 Founder and CEO Art Saxby sits down with host Benjamin Wolf on a recent episode of the Win Win podcast. What are the differences between marketing consultants, agencies, and 首席营销官? When do CEOs need to bring in one versus the other? Saxby answers these questions in a recent sit-down with EOS Implementer Benjamin Wolf on his Win Win podcast. He also covers how a fractional CMO may need to be brought in to help implement a business management system like the Entrepreneurial Operating System (EOS). When asked how he came up with the idea for a fractional CMO model, Saxby explained, "I really wanted to focus on companies that were smaller, mid-sized firms. But in most cases, mid-sized companies can't afford an executive-level vice president of marketing, or they don't need them forever. That's what led to the fractional part-time idea." Watch the interview or listen to the show on Apple podcasts (//lnkd.in/eZ3_ris), wherever you normally get your podcasts, or listen on the web at http://WinWin.Cast.Rock
10.1.2020 |凯伦·海沃德(Karen Hayward)
中型市场公司有雄心勃勃的成长,他们需要正确的营销策略来指导整个企业达到新的高度。 在这里阅读文章。
9.22.2020 |首席局外人
Rindlaub善于实施颠覆性的进入市场战略,以获取市场份额和利润
9.14.2020 |马克·科伦娜
Mark Coronna, CMO at 首席局外人, explains 4 steps to move from funnel to pipeline model to lead to better results. 在这里阅读文章。